Borlabs Cookie
WordPress plugin widely used in the DACH region, with fine-grained control over content blockers and tag snippets.
Some outbound links may be affiliate or partner links. They do not affect our recommendations.
Editorial summary
Borlabs Cookie is one of the best-known cookie-consent plugins for WordPress in the DACH region. It is installed and run self-hosted directly inside the WordPress admin area – there is no external dashboard or separate cloud console; the banner and its configuration live inside your own WordPress installation. Its content focus is on two areas: granularly configurable service/cookie groups that let you map and control scripts and third parties per service, and a content blocker that only loads embeds such as YouTube, Google Maps or Vimeo after consent. This makes the plugin a fit primarily for WordPress sites that want to keep many embedded third-party contents cleanly behind consent. The vendor is based in Germany and ships German-language default copy as well as German-language support – one reason for its strong adoption in the DACH market, especially in agency setups. As a pure WordPress plugin, Borlabs Cookie is not intended for other CMS platforms or stacks; for non-WordPress projects a hosted CMP is often the more obvious choice.
Recommended for small-business, agency. Pricing tier: Low budget.
Primary use cases
- WordPress sites with embedded third-party content
- DACH-focused agency setups
- Sites that need German-language support
- WordPress sites with many embeds (YouTube, Google Maps, Vimeo) that the content blocker only loads after consent
- Agencies rolling out a WordPress plugin as a reusable building block across multiple client projects
- DACH setups that need German-language default copy and German-language support
- Teams that want to keep consent self-hosted inside the WordPress admin area instead of embedding an external CMP dashboard
- Non-WordPress stacks (Shopify, Webflow, TYPO3, custom front-ends) – a hosted CMP is often the more obvious choice here
- International publishers with IAB TCF v2.2 obligations for programmatic advertising
- Multi-domain portfolios that expect centralised consent management across many sites in one dashboard
Feature overview
- Content blocker for iFrames and embeds such as YouTube, Google Maps or Vimeo – third-party content only loads after consent
- Service and cookie groups that let you map and individually control scripts and third parties per service
- Templates for common services that make creating recurring services easier
- Google Consent Mode v2 (per vendor)
- Customisable, multilingual consent banner with German-language default copy
- Statistics on consent rates inside WordPress
- Self-hosted management entirely within the WordPress admin area, with no external dashboard
Pricing note
Per-domain licence model with annual renewal per vendor information. Verify the current terms on borlabs.io.
Prices are indicative and can change with the vendor.
Setup effort
- Install the plugin in the WordPress backend
- Activate the licence
- Define services, scripts and content blockers
- Test the banner (desktop and mobile)
- Schedule recurring cookie scans and adjustments
Things to watch
- Configuring the service/cookie groups and content blockers can become involved with many embeds and custom snippets – whether third parties actually load only after consent depends heavily on this setup.
- Plugin updates should be tested before rollout, especially on multi-site installations and individually customised templates.
- As a self-hosted plugin, updates, backups and banner performance are the responsibility of your own WordPress hosting; there is no vendor-managed banner CDN as with hosted CMPs.
Privacy & compliance notes
- Widely deployed in the DACH region with German default copy.
- Privacy policy text and DPAs with third parties remain the operator's responsibility.
Practical context
Pure WordPress plugin – installation and management happen self-hosted inside the WordPress admin area; it cannot be used on other CMS platforms or stacks.
The feature set only comes into its own with cleanly defined service/cookie groups: each third-party service (analytics, pixel, embeds) should be set up as its own service with a matching content blocker.
Recommended: test on staging with the real tag stack before going live and verify that all embeds actually fire only after consent.
Vendor based in Germany.
Content-blocker configuration largely determines whether third parties are actually blocked before consent – review carefully.
According to vendor, Google Consent Mode v2 is supported; verify the available modes (Basic/Advanced) in staging.
The pricing logic follows an annual per-domain plugin licence model, typically tiered by single-site vs. multi-site or number of domains – not usage-based pageview pricing as with some hosted CMPs. Because it is a self-hosted plugin, hosting and banner performance run through your own WordPress installation. Verify the current terms and tiers on borlabs.io before purchase.
Installing the plugin in the WordPress admin area takes minutes; the actual effort lies in cleanly setting up the service/cookie groups and content blockers. With a modest tag stack this is doable in a few hours; with many embeds, custom snippets or multi-site setups the effort can add up to several days. Effort therefore depends on the setup.
- borlabs.io/borlabs-cookie
- View pricingborlabs.io/borlabs-cookieCheck the vendor's current pricing.
- borlabs.io/kb
Some outbound links may be affiliate or partner links. They do not affect our recommendations.
- Last reviewed
- 03 Jun 2026
- Data confidence
- Medium · as of 03 Jun 2026
- Sources
Provider website borlabs.io (accessed on 2026-06-03; officialWebsite, documentationUrl and pricingUrl reachable).
A public partner / affiliate programme was not found during the re-review (2026-06-03); status to be confirmed per vendor information.
- WordPress
- Germany
- Austria
- Switzerland
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If this tool doesn't fit
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