GDPR Finder
Privacy AnalyticsLow budget · Low technical know-howPrivacy: very highMedium · as of 03 Jun 2026

Fathom Analytics

Vendor: Conva Ventures Inc.

Simple, privacy-friendly analytics tool focused on clean, fast reporting.

Some outbound links may be affiliate or partner links. They do not affect our recommendations.

Google Consent Mode v2
No
IAB TCF v2.2
No
Privacy level
Privacy: very high
Summary

Editorial summary

Fathom Analytics is a commercial privacy-analytics tool from Canada. Its focus is a simple dashboard, speed and a clear privacy positioning. Feature depth is lower than Matomo or GA4, but setup is very fast.

Recommended for solo-founder, small-business. Pricing tier: Low budget.

Use cases

Primary use cases

  • Content sites and blogs
  • Solo founders needing a simple traffic overview
  • Sites that want to operate without a consent banner (case-by-case assessment)
Best for
  • Content sites and blogs
  • Founders who only need a traffic overview
  • Sites that want to operate without a consent banner
Not best for
  • Detailed e-commerce tracking
  • Complex multi-channel attribution
Features

Feature overview

  • Cookieless tracking (per vendor)
  • Real-time dashboard
  • Email reports
  • Goals and events
  • API access
Pricing

Pricing note

Tiers based on page-views. Verify current amounts on usefathom.com.

Prices are indicative and can change with the vendor.

Setup

Setup effort

  1. Create an account
  2. Add the site and embed the script
  3. Define goals
  4. Configure email reports
  5. Update the privacy policy to reflect actual tracking
Risks

Things to watch

  • Fewer features than Matomo or GA4.
  • Vendor based outside the EU – verify data-processing agreement and data location before deployment.
Compliance

Privacy & compliance notes

  • The marketing phrase 'cookieless tracking' is not a free pass – case-by-case assessment required.
  • Keep DPA and hosting location of the vendor under review.
Editorial notes

Practical context

Integration

Snippet integration within minutes.

Multiple sites per account, tiered by page-views.

Privacy & hosting

Vendor based in Canada – the legal situation around data transfer is GDPR-relevant; case-by-case assessment required.

The marketing phrase 'no cookies, no personal data' is not automatically a free pass – check against the concrete setup.

Pricing model

Volume-based by page-views, with all sites included per account.

Implementation effort

Setup typically takes less than an hour.

Vendor links

Some outbound links may be affiliate or partner links. They do not affect our recommendations.

Editorial review status
Last reviewed
03 Jun 2026
Data confidence
Medium · as of 03 Jun 2026
Sources

Provider website usefathom.com (accessed on 2026-06-03; officialWebsite, /docs, /pricing and /affiliates reachable).

Own editorial assessment — clarify data-processing location and DPA with the vendor before deployment.

Supported systems
  • WordPress
  • Webflow
  • Wix
  • Squarespace
  • Next.js
  • Static (HTML/SSG)
  • Custom (own codebase)
Countries / markets
  • Germany
  • Austria
  • Switzerland
  • EU
  • UK
  • USA
  • Global
Often paired with

Related decision aids

Alternatives

If this tool doesn't fit