GDPR Finder
Privacy AnalyticsLow budget · Low technical know-howPrivacy: very highMedium · as of 03 Jun 2026

Simple Analytics

Vendor: Simple Analytics B.V.

EU-hosted privacy-analytics tool with a minimalist dashboard and cookieless tracking per vendor.

Some outbound links may be affiliate or partner links. They do not affect our recommendations.

Google Consent Mode v2
No
IAB TCF v2.2
No
Privacy level
Privacy: very high
Summary

Editorial summary

Simple Analytics is a commercial privacy-analytics tool from the Netherlands. Its focus is a lean, EU-hosted tracking without cookies or personal identifiers (per vendor). Feature depth is intentionally lower than GA4 or Matomo – in exchange the setup is very fast.

Recommended for solo-founder, small-business, agency. Pricing tier: Low budget.

Use cases

Primary use cases

  • Privacy-sensitive SMBs with an EU-hosting requirement
  • Content sites and SaaS marketing sites
  • Sites that want to operate without a consent banner (case-by-case assessment)
Best for
  • Privacy-sensitive SMBs that prefer EU hosting
  • Content sites and blogs
  • Founders who only need a traffic overview
Not best for
  • Complex e-commerce tracking with GA4 funnel reports
  • Highly detailed cohort and attribution analysis
Features

Feature overview

  • Cookieless tracking (per vendor)
  • EU hosting (per vendor)
  • Lean page-view / referrer analysis
  • Goals and events
  • API access and data export
Pricing

Pricing note

Tiered by page-views with an annual billing option. Verify current amounts on simpleanalytics.com.

Prices are indicative and can change with the vendor.

Setup

Setup effort

  1. Create an account and add the site
  2. Embed the script in <head>
  3. Optional: define goals and custom events
  4. Optional: create an API token for your own reporting
  5. Update the privacy policy to reflect actual tracking
Risks

Things to watch

  • Lower feature depth than GA4 or Matomo.
  • The marketing phrase 'no cookies, no personal data' is not automatically a free pass – case-by-case assessment required.
Compliance

Privacy & compliance notes

  • Popular for GDPR-oriented setups – case-by-case assessment recommended.
  • Document the DPA and hosting location with the vendor.
Editorial notes

Practical context

Integration

Snippet integration in <head> or via plugin/tag manager.

Multiple sites per account, tiered by page-views.

Privacy & hosting

Vendor based in the Netherlands, with EU hosting per vendor information.

Sign a DPA with the vendor; adapt the concrete tracking behaviour in the privacy policy.

Pricing model

Volume-based by page-views, with all sites included per account.

Implementation effort

Setup typically achievable in under an hour.

Vendor links

Some outbound links may be affiliate or partner links. They do not affect our recommendations.

Editorial review status
Last reviewed
03 Jun 2026
Data confidence
Medium · as of 03 Jun 2026
Sources

Provider website simpleanalytics.com (accessed on 2026-06-03; officialWebsite, /pricing and docs.simpleanalytics.com reachable).

Affiliate programme not consistently reachable during the re-review (/affiliates HTTP 500); status to be re-confirmed per vendor information before signup.

Supported systems
  • WordPress
  • Webflow
  • Wix
  • Squarespace
  • Next.js
  • Static (HTML/SSG)
  • Custom (own codebase)
Countries / markets
  • Germany
  • Austria
  • Switzerland
  • EU
  • UK
  • Global
Often paired with

Related decision aids

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