Simple Analytics
EU-hosted privacy-analytics tool with a minimalist dashboard and cookieless tracking per vendor.
Some outbound links may be affiliate or partner links. They do not affect our recommendations.
Editorial summary
Simple Analytics is a commercial privacy-analytics tool from the Netherlands. Its focus is a lean, EU-hosted tracking without cookies or personal identifiers (per vendor). Feature depth is intentionally lower than GA4 or Matomo – in exchange the setup is very fast.
Recommended for solo-founder, small-business, agency. Pricing tier: Low budget.
Primary use cases
- Privacy-sensitive SMBs with an EU-hosting requirement
- Content sites and SaaS marketing sites
- Sites that want to operate without a consent banner (case-by-case assessment)
- Privacy-sensitive SMBs that prefer EU hosting
- Content sites and blogs
- Founders who only need a traffic overview
- Complex e-commerce tracking with GA4 funnel reports
- Highly detailed cohort and attribution analysis
Feature overview
- Cookieless tracking (per vendor)
- EU hosting (per vendor)
- Lean page-view / referrer analysis
- Goals and events
- API access and data export
Pricing note
Tiered by page-views with an annual billing option. Verify current amounts on simpleanalytics.com.
Prices are indicative and can change with the vendor.
Setup effort
- Create an account and add the site
- Embed the script in <head>
- Optional: define goals and custom events
- Optional: create an API token for your own reporting
- Update the privacy policy to reflect actual tracking
Things to watch
- Lower feature depth than GA4 or Matomo.
- The marketing phrase 'no cookies, no personal data' is not automatically a free pass – case-by-case assessment required.
Privacy & compliance notes
- Popular for GDPR-oriented setups – case-by-case assessment recommended.
- Document the DPA and hosting location with the vendor.
Practical context
Snippet integration in <head> or via plugin/tag manager.
Multiple sites per account, tiered by page-views.
Vendor based in the Netherlands, with EU hosting per vendor information.
Sign a DPA with the vendor; adapt the concrete tracking behaviour in the privacy policy.
Volume-based by page-views, with all sites included per account.
Setup typically achievable in under an hour.
- www.simpleanalytics.com
- View pricingwww.simpleanalytics.com/pricingCheck the vendor's current pricing.
- docs.simpleanalytics.com
Some outbound links may be affiliate or partner links. They do not affect our recommendations.
- Last reviewed
- 03 Jun 2026
- Data confidence
- Medium · as of 03 Jun 2026
- Sources
Provider website simpleanalytics.com (accessed on 2026-06-03; officialWebsite, /pricing and docs.simpleanalytics.com reachable).
Affiliate programme not consistently reachable during the re-review (/affiliates HTTP 500); status to be re-confirmed per vendor information before signup.
- WordPress
- Webflow
- Wix
- Squarespace
- Next.js
- Static (HTML/SSG)
- Custom (own codebase)
- Germany
- Austria
- Switzerland
- EU
- UK
- Global
Related decision aids
If this tool doesn't fit
Cookieloses, in der EU gehostetes Analytics-Tool mit minimalem Tracking und schlankem Dashboard.
Einfaches, datenschutzfreundliches Analytics-Tool mit Fokus auf klares, schnelles Reporting.
GA-Alternative mit EU-Hosting, Rohdatenzugriff und feiner Kontrolle über Tracking-Optionen.